In addition to her academic teaching responsibilities, Ms. Samiyah also works as a seasonal marketing executive, contributing to digital marketing campaigns, social media management, and online content creation. She has experience working with social media platforms, digital promotion strategies, and marketing analytics, helping educational institutions and businesses improve their online presence and engagement.

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Ms. Samiyah has strong technical skills in digital marketing, social media management, image and video editing, using tools such as Canva and CapCut to create engaging visual and promotional content. She has also completed several professional courses in digital marketing, business analytics, and online communication from leading global learning platforms including Google and Harvard, strengthening her knowledge of modern marketing strategies and digital business environments.

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Her academic background includes a Bachelor of Business Administration (Finance), where she studied key subjects such as organizational behavior, human resource management, and business law. She has also gained practical experience through internships in administration, HR operations, and digital marketing support, developing strong organizational, communication, and teamwork skills.

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At Educational Coaching Center (ECC Dubai), Ms. Samiyah supports students preparing for IGCSE, AS Level, A Level, and BTEC Business subjects, guiding them through exam preparation, coursework support, and real-world business applications. With her energetic teaching style, marketing insight, and commitment to student success, she helps learners build confidence, understand complex business concepts, and prepare for future academic and career opportunities.

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Ms. Samiyah holds a Bachelor of Business Administration (Finance) from Christ College, where she developed a strong foundation in economics, business strategy, and organizational management. Her coursework included subjects such as Human Resource Management, Organizational Behavior, and Business Law, providing her with a broad understanding of modern business systems and economic environments.

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She has gained practical professional experience through internships in administration, HR operations, and digital marketing support. During her internship roles, she worked on organizational coordination, documentation management, payroll support, digital marketing tasks, and internal communication, gaining valuable experience in business operations and professional workplace environments.

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In addition to her teaching work, Ms. Samiyah actively contributes to marketing initiatives by assisting with social media campaigns, video editing, graphic content creation, and digital engagement strategies, helping organizations communicate effectively with their audiences and improve brand visibility.